Digital Marketing Officer

Job Description

Our coffee shop is looking for a creative and digitally savvy Digital Marketing Officer to bring our brand to life online. If you love storytelling, coffee culture, and turning everyday moments into engaging content, this role might be your perfect blend. You will be responsible for growing our online presence, connecting with customers, and making sure our coffee shop stays top of mind both online and offline.

Responsibilities

• Plan and run social media campaigns across platforms like Instagram, Facebook, and TikTok
• Create engaging content including photos, short videos, and captions that reflect the brand vibe
• Manage daily social media posting and community interactions
• Monitor engagement, insights, and campaign performance
• Run simple paid ads and promotions to drive foot traffic and online orders
• Collaborate with the baristas and team to highlight products, specials, and events
• Keep the brand voice consistent, fresh, and appealing

Qualifications

• Experience or strong interest in digital marketing or social media management
• Good content creation skills (basic photography, video editing, or design tools)
• Strong understanding of social media trends and audience engagement
• Ability to write clear, catchy, and brand-aligned captions
• Basic knowledge of advertising tools like Meta Ads Manager is an advantage
• Creativity, consistency, and willingness to experiment with ideas
• Strong communication and teamwork skills

Are you interested in this position?

Apply by clicking on the “Apply Now” button below!

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